• zaftik
  • Zaftik Logo (Art Nouveau)
  • Zaftik sketches (Art Nouveau)
  • Zaftik Logo (Art Deco)
  • Zaftik sketches (Art Deco)


Some quick concept sketches for a logo with versions in both the Art Nouveau and Art Deco styles. The client for this project is a friend.

N.B.:  Zaftig is a Yiddish word with a number of acceptable English spellings – zoftig, zaftig, zoftik, zaftik. I chose the spellings that worked graphically.